New website helps with ecommerce site development

Gloople, a new website that was created in the U.K., is beginning to use social media to help retailers develop their e-shops and explore new online payment gateways. The service works by offering deals on Facebook or Twitter and rewarding shoppers for sharing them.

The programme will also sell online store items in social media sites, as they are beginning to allow businesses to vend through them. Clients who use smart phones to access services like Facebook will have a chance to pay through their mobile as well. Therefore, shops will process online payments in three ways: via their websites, their customer's interactive portals or shoppers' telephones.

Gift certificates and discounts will be given to social media online buyers too. Gloople plans to extend the rewards to clients who get their friends to purchase the same item they bought.

New ecommerce payment solutions emerge every day. Marketing Week reported that shopping via social media is the latest development that is bound to be successful. The news source explained that internet browsers loose interest as they visit new pages in a website. Therefore, selling products on the same page as a person's profile can engage and capture more customers.