Ecommerce News

Barneys New York introduces international shipping

Tony McGrath
10 June 2011
Luxury specialty retailer Barneys New York recently announced it has added a new option to its ecommerce website - international shipping.

Customers in countries, including Australia, Canada, South Korea, China and the U.K. will now be able to make purchases using the Barneys website. Users will pay using an online payment gateway and their orders will be shipped to their location.

According to the company, international customers will enjoy the same online shopping experience previously experienced by U.S. customers. They will be able to make payments in their preferred currency and the shipping methods employed will be cost-effective, the company claimed.

"Barneys has always been a destination for international tourists and it is a natural step to offer our web services to the rest of the world," said Daniella Vitale, chief merchant and executive vice president of Barneys New York. "Barneys has incredible global brand recognition, but we could only service here in the U.S. International shipping has fundamentally changed that reach."

The Barneys ecommerce website was originally launched in 2005 and is designed to capture the upscale environment of the company's stores in an online format. Barneys has flagship stores in a handful of locations, including New York, Chicago and Beverly Hills.